Search Engine Bible

lets skip the theory and get to what I know works from time proven methods on Google. I know the following system works 100% of the time with Google to attain rankings across a wide range of keywords. This is what I do with clients to build a successful site and has worked every time. The level of success will depend largely on the subject matter, it's potential audience, and it's level of competition on the net.

The following will build a successful site in 1 years time via Google alone. It can be done faster if you are a real go getter, or everyones favorite a self starter.

A) Prep work and begin building content. 
Long before the domain name is settled on, start putting together notes to build at least a 100 page site. That's just for openers. That's 100 pages of real content, as opposed to link pages, resource pages, about/copyright/tos...etc eg: fluff pages.

Article by Sumantra Roy

Sumantra is one of the most respected and recognized search engine positioning specialists on the Internet. For more advice on search engine placement, subscribe to his 1st Search Ranking Newsletter or by visiting his Search Engine Placement web site.

Once you have established the keywords for which you should optimize your site for the search engines, it is time to figure out how you can get a high ranking in the search engines for those keywords. The solution is to create Keyword Rich Pages (KRPs) - pages which provide good content and in which a particular keyword is repeated a number of times so that the page gets a top ranking for that keyword.

This article is focused on how you should create these KRPs. I am assuming you have a working knowledge of the different HTML tags like the Title tag, the Meta Description tag, the Meta Keywords tag, the Heading tags, the Alt Tag etc. If you don't, HTML for the World Wide Web is a good introduction to such HTML tags.

Now, let us assume that your company sells packaged tours to Australia, and that you are targeting the keyword "travel to australia". Here's how you create the KRPs:

There are a ton of tips and tricks that people will tell you are the "best" way to advertise your home business... But do them incorrectly or choose the wrong methods and all you'll really end up doing is increasing your frustration, not your traffic or your salës.

I remember back when I started my first business (not online) it seemed like almost everyday someone was willing to offer me a great deal to advertise my business. Of course with all these different resources out there some of them had to be more effective than others. The only problem was .... How Do I Tell Which Ones? I had limited resources and certainly couldn't afford to give them all a try, unless I just wanted to cross my fingers and hope they worked so I wouldn't go out of business!

Use Meta Tags

You will certainly hear a large number of people tell you that meta tags are not important and are useless. There is some truth to this, however, it is largely untrue.

Meta tags were first included in web pages primarily for search engines and directories and used as summaries of what a website was about. Because they were good summaries and a logical way to identify and classify a website, search engines used meta tags in their ranking algorithms. This method was worked well in the early days of search engines and the Internet.

Unfortunately, everyone figured out that by "optimizing" meta tags, they could better their rankings. This optimization quickly turned into sp@m. Search engine technology evolved and soon most search engines were removing meta tags from their ranking algorithms.

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